On top of the Travelport deal and new personal at Hotelzon, all announced here on Hotel Insight over the last few days, Hotelzon have today announced the acquisition of HVO Hotel Booking Company, from its Finnish parent company, Fonecta.
The agreed cooperation with Fonecta, who runs Finland’s most popular telephone directory service ‘020202’, will see Hotelzon used as the sole hotel booking partner. The integration will be completed in summer 2011.
Jani Kaskinen, CEO Hotelzon said, “The cooperation agreement and acquisition support Hotelzon’s growth strategy. Synergy between Hotelzon’s technology and Fonecta’s service concept is evident. We are looking forward to a long and fruitful partnership with the leading directory service provider in Finland.”
Lauri Kangaslahti, Fonecta’s Vice President said, “Due to the cooperation we are able to concentrate our own strengths – customer interface and distribution channels. We can use Hotelzon’s high quality hotel booking system and a more comprehensive hotel inventory than we previously have. The partnership will ensure that we can offer a better service for all of our hotel booking customers.”
Fonecta is the fastest growing media company in Finland and the market leader in directory services. 110,000 businesses are using Fonecta’s sales enhancement solutions and its comprehensive services are being addressed for searching information more than 2.8 million times every day. Fonecta is part of European Directories with business operations in eight EU countries. Fonecta employs over 1,000 persons around Finland. In 2009, the group’s net sales amounted to € 185 million.
Hotelzon certainly seem to have had a great start to 2011 and seem determined to not only cememnt their reputation as one of the most successful and largest hotel booking agents, but actively expand and develop their business. Hotelzon are a very interesting business and Hotel Insight will keep a close eye on developments this year.