Please. If you’re a reader of this blog, take the time to watch this video. It’s powerful. This is MassiveGood. Watch and think. What you do afterwards is down to you.
MassiveGood has an especially relevent message in our global industry, as it’s targeted to travellers and their travel related transactions, be it booking air travel or even making a hotel reservation. The technology has been developed by Amadeus and endorsed by Sabre and Travelport (GDS), as well as some key industry players using the tool on their websites, such as Accor. With all these distribution channels, travel professionals all around the world will soon have the opportunity to pass on the MassiveGood message and collect a voluntary £2/$/€ contribution on travel purchases to help fight global health issues in our world.
Think about it. 1 person dies from Malaria every 30 seconds. 1 person dies every 15 seconds from Tuberculosis. 1 person dies every 15 seconds from HIV/AIDS.
I know this is not my typical post and what you expect, but it’s a worthwhile cause to promote, especially as its our global travel industry supporting it.