If you’re a hotel, or a travel business and your asking yourself (or me) this question, then watch this short video, produced by @equalman. It’s a real eye-opener with some incredible stats.
If by the end you are still asking yourself the same question, then I predict your business may not survive the next ten years. To quote the video, social media is not a fad – it’s the biggest shift since the Industrial Revolution.
If anyone has any questions I would like help in answering social media questions, then please contact me: email@example.com or @hotelinsight